brief: lumino developed the trademarked name, identity and printed materials for virtu, self managed super specialists. The client trusted lumino to ensure consistency across each brand touch point.
solution: lumino's focus was to protect the integrity of the brand by ensuring brand guidelines where established and adhered to. Both off line and online the brand image and brand message is the same.
result: consistency of brand experience for the target audience across all mediums including twitter, see the twitter page design here.