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Viewing entries tagged with 'online marketing'

Google matters

Posted by Jane Toohey on 14 March 2011 | 0 Comments

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It is amazing just how many companies still don't have a website, or if they do, do nothing with it. The content hasn't changed since 2005, or there is no engagement with the audience just an online brochure, but it is so important in the overall mix. Traditional business is just not the same since the growth of web pages; if you don't have a website, the assumption by your potential new customers is that something is not quite right, or you're just not on the map! We also have to acknowledge that in this relatively new world of doing business online, where people are looking to purchase goods or a service, Google™ is the major player.

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